Marketing and management technology

Program objectives
This program trains individuals to become business management technicians.

These technicians are responsible for managing retail stores or supervising sales teams in retail businesses or companies.

Retail managers work mainly in retail stores, wholesale stores, or in companies and businesses specialized in the sale of products and services. They can be self-employed or salaried employees and hold positions in either small, medium or large businesses. Retail stores generally hire them to work as managers while wholesalers, industries and specialized businesses often hire them to be sales team supervisors.

Business management technicians are generally mandated with managing sales staff, achieving sales objectives, promoting/marketing products and services, buying merchandise and ensuring customer service. In addition to managing a retail store or sales team, they can also be required to sell products or services themselves.

Business management technicians must demonstrate versatility and autonomy, and be able to adapt to different work environments. Skills acquired through this program will enable them to use the tools and methods involved in processing business data, information on the current economic situation and legal elements related to marketing. These skills will also enable technicians to communicate effectively in various work situations. Skills related to management process, promotion and industrial trade will be developed as well.

Before applying to a program leading to a Diploma of College Studies (DCS), applicants who studied in Québec must meet the following three requirements:

The applicant must have a Secondary School Diploma and be in one of the following situations:
The applicant has a Secondary School Diploma (SSD)*
NOTE: a SSD holder that has not passed the following courses may be required to complete remedial courses:
Secondary 5 Language of Instruction
Secondary 5 Second Language
Secondary 4 Mathematics
Secondary 4 Science and Technology or Secondary 4 Applied Science and Technology or Secondary 4 Physical Science
Secondary 4 History and Citizenship Education or Secondary 4 History of Quebec and Canada
The applicant holds a Diploma of Vocational Studies (DVS) and has successfully completed the following subjects*:
Secondary 5 Language of Instruction
Secondary 5 Second Language
Secondary 4 Mathematics
The applicant has training deemed equivalent by the College.
The applicant has training and experience deemed sufficient by the College and has interrupted full time studies for at least 24 months.
The applicant satisfies, if applicable, the special conditions for admission established by the Minister which specify the program prerequisites*.
The applicant satisfies, if applicable, any special conditions for admission established by the College for each of its programs.


*If the applicant is enrolled in school and completing his or her secondary studies at the time of application, the grades sent by the school must demonstrate that the applicant is passing in all the courses required to complete the SSD and required to fulfill the admission requirements.